World Tourism Day 2023: Tourism and Green Investments

What is World Tourism Day?

Every year on September 27th, people around the world come together to celebrate World Tourism Day. This year the summit is being held in Riyadh. This special day is dedicated to promoting tourism as a means to foster global understanding, cultural exchange, and economic growth. Established by the United Nations World Tourism Organization (UNWTO) in 1980, World Tourism Day has become an important platform for highlighting the positive impacts of tourism on communities, economies, and the planet.

The Importance of Tourism

Tourism is more than just a leisure activity; it plays a crucial role in connecting people from diverse backgrounds and fostering cultural exchange. Here are some key reasons why tourism is vital:

Cultural Exchange

Tourism allows people to immerse themselves in new cultures, traditions, and ways of life. Travellers can experience the music, art, cuisine, and history of different regions, contributing to a deeper understanding of global diversity.

Economic Growth

Tourism is a powerful economic driver, creating jobs and income opportunities in both developed and developing countries. By attracting tourists, destinations can boost their local economies and invest in infrastructure and community development.

Sustainable Development

Sustainable tourism practices promote the protection of natural and cultural resources. When done responsibly, tourism can help preserve fragile ecosystems and historical sites for future generations.

Education

Travel is an educational experience that goes beyond textbooks. It provides firsthand knowledge about geography, history, and global issues, enriching individuals’ perspectives and encouraging lifelong learning.

Sustainable travel, image of two people hiking

The Theme: “Tourism and Green Investments”

“Tourism and Green Investments” is a theme that emphasizes the need for sustainable tourism development. It recognises that the travel industry has a profound impact on the environment, but it encourages investments and innovations that reduce this impact whilst supporting local communities and economies. The UNWTO is highlighting the need for more and better-targeted investments, with new and innovative solutions that promote and underpin economic growth and prosperity. But what are the key aspects of this year’s theme?

Sustainable Infrastructure:

Green investments in tourism focus on developing eco-friendly infrastructure such as energy-efficient hotels, eco-lodges, and sustainable transportation options like electric buses and bicycles.

Renewable Energy:

The theme highlights the importance of transitioning to renewable energy sources like solar and wind power to reduce the carbon footprint of tourism-related activities.

Nature Conservation:

Green investments should prioritise the conservation of natural resources, including protected areas, wildlife sanctuaries, and marine ecosystems, to ensure their preservation for future generations.

Waste Reduction:

Investments in waste reduction and recycling programs help minimise the environmental impact of tourism and promote responsible waste management.

Community Engagement:

Supporting local communities through green investments ensures that they benefit from tourism while safeguarding their cultural heritage and traditional practices.

World Tourism Day. Promoting responsible travel

Celebrating World Tourism Day

World Tourism Day celebrations vary from one place to another but generally involve a range of activities such as cultural performances, exhibitions, workshops, and seminars. Governments, tourism organizations, businesses, and communities come together to showcase their unique cultures, heritage, and tourist attractions.

Travellers can also play a part in celebrating World Tourism Day. Here are some ways individuals can get involved:

Explore New Destinations:

Use this day as an opportunity to plan your next trip to a destination that interests you. Explore new cultures, try local cuisine, and engage with the local community.

Support Sustainable Tourism:

Choose eco-friendly accommodations, participate in responsible wildlife encounters, and respect the local customs and environment of your destination.

Share Your Travel Experiences:

Share your travel stories, photos, and experiences on social media with the hashtag #WorldTourismDay to raise awareness about the importance of travel in fostering cultural exchange.

Learn About Different Cultures:

Take time to educate yourself about the customs, traditions, and history of the countries you plan to visit. Understanding and respecting local cultures is essential for responsible tourism.

So Why Should We Care?

World Tourism Day 2023’s theme, “Tourism and Green Investments,” is a call to action for the travel industry and travellers alike. By prioritising sustainability and making green investments, tourism can become a positive force for environmental protection and economic development. As travellers, we have the power to shape the future of tourism by choosing responsible and eco-friendly options. Together, we can ensure that tourism remains a force for good, benefiting the planet, its inhabitants, and future generations.

If you’d like to plan your own sustainable getaway, get in touch with here!